Resume

Please visit my LinkedIn page  for more information.

AGENCY EXPERIENCE

Beck Ellman Heald | Account Executive| July 2012 to Present

  • Managed the client public relations, social media, and media relations accounts of Borrego Health, Carlsbad Chamber of Commerce, Giuseppe Restaurants and Fine Catering, Jewish Family Service of San Diego, San Diego Center for Children, San Diego Council of Community Clinics, San Diego Rescue Mission, San Ysidro Health Center
  • Developed relationships with local television, radio, and print media to execute client media relations plans
  • Distributed press releases and follow up phone calls and emails regarding client news and upcoming client events
  • Developed and maintained positive client relationships and acted as liaison between clients and media
  • Created client social media strategies, executed client social media plans, and analyzed social media results via monthly reports
  • Secured media coverage to position clients as experts in various topics pertaining to their industries
  • Garnered media placements within publications and/or shows at the following local San Diego media: Carlsbad Patch, CBS 8 San Diego/KFMB, Fox 5 San Diego, KUSI News, KPBS Radio, La Jolla Light, La Prensa San Diego, NBC 7 San Diego, North County Times, San Diego Business Journal, San Diego Daily Transcript, San Diego Jewish World, The San Diego Union-Tribune, The San Diego Union-Tribune Sign On Radio

Ideal Publicity | Intern, Junior Publicist | January 2012 to August 2012

  • Compiled media contact lists
  • Drafted press releases and media pitches
  • Operated agency Twitter and Facebook accounts
  • Wrote agency blog posts
  • Planned, promoted, and executed company and client events
  • Created, launched, and moderated weekly #PRCafe Twitter chat
  • Assisted with public relations campaigns for the following clients: The LaQuan Williams Foundation by Baltimore Ravens football player LaQuan Williams, Polished for Prom, Dreams Work Inc., Roadway Driving School, True AccounTax

MGH | Social Media Intern | September 2011 to December 2011

  • Completed buzz scans of clients and their top competitors
  • Drafted client blog posts and social media editorial calendars for Facebook and Twitter
  • Moderated client interactive online question & answer forum
  • Assisted with social media campaigns for the follow clients: S’Ghetti Eddie’s restaurant, Miss Shirley’s restaurant, Roland Park Bagel shop, City of Ocean City (MD), M&T Bank, University of Maryland University College, Mid-Atlantic Sports Network (MASN), The Classic Catering People, Run for Your Lives (5K zombie obstacle course race)

OTHER RELEVANT EXPERIENCE

Lux Night Club | General Manager | August 2010 to February 2011

  • Planned, promoted, and executed 4 weekly night club events with an attendance of 150 to 400 people each night
  • Facilitated 2 to 4 private events per month for 50 to 400 people
  • Supervised staff of 18 to 20 bartenders, cocktail waitresses, bar backs, cooks, and security
  • Notable Event: Baltimore Ravens football player Terrell Suggs’ birthday party (2010)

Towson University Campus Activities Board | Programming Chair, Director | May 2008 to January 2010

  • Planned, promoted, and executed 3 to 4 sold out events per month with budgets of $500 to $150,000 and attendances ranging from 75 to 8,000 people
  • Led and advised team of 8 to 10 programming chairs and 30 to 50 general members
  • Designed promotional items such as bulletin boards, posters, flyers, table toppers, email bulletins, newspaper advertisements, social media, website, and promotional giveaways
  • Notable events: Tim Meadows, Kevin Hart, Drake, Snoop Dogg, Matt Nathanson, Lupe Fiasco, Luke Bryan, T-Pain, NYC Holiday Bus Trip, Sushi Fest, TU After Hours, Welcome Back Weekend, Tigerfest 2009: All American Rejects, Tigerfest 2010: N.E.R.D.

Ivorian Hope | Business Development & Event Planning Intern | January 2008 to August 2009

  • Planned, promoted, and executed 2 inaugural events: iHope for Change Walk-a-Thon and Montgomery County Public Schools Scholarship Competition

EDUCATION

Towson University | Bachelor of Science in Mass Communication: Public Relations & Advertising | May 2012

  • Relevant courses: Public Relations Writing, Public Relations Campaigns, Advertising Copywriting, Advertising Media Planning, Advertising Campaigns, Intercultural Communication, Mass Communication Research, Media Law, Media Ethics, Organizational Communication
  • Extracurricular involvement: Alpha Xi Delta, Student Government Association, Campus Activities Board, Commuter Student Association, Alternative Break Connections: Miami, Orientation Leader, University Union Building Manager, National LeaderShape Institute Graduate, Leadership Consultant
Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: